4 Ways to Use Animated Video to Animate Your Virtual Conferences

The groups have switched to organizing “virtual conferences” and other online events now that the idea of social distance has become the “new normal.” With the unlocking process, organizations have begun to normalize their operations as they did previously, including work from home. New additions include virtual conferences and online meetings. But a lot of people hold the belief—which is true—that monotonous events can easily develop from the same old virtual face-to-face interactions in front of digital screens. These won’t draw in constantly busy professionals because of their boring tones. What then is the solution to this problem? Animation videos have been incorporated into the events.

Animated Videos: A Welcome Inclusion To Make The Message Clear

“Animation allowed us to do this, as well as provide data points in an interesting way,” the author said. “We wanted to establish a persona and tell a distinct, exaggerated story.”

The CEO of Artcraft Health, Stephanie Murrin, recently made headlines for integrating animated video materials in her online conference. The tailored health education that her business creates “focuses on promoting genuine learning, not merely giving knowledge,”

She feels that animated video is the best option because her topic need the full attention of the audience in order for the message to be effectively conveyed. And nothing can quickly grab the audience’s attention like animation can!

Why Is Animation Video Required For Virtual Conferences?

It is uncommon for anyone to consider animated movies as one of the virtual event ideas when preparing an online conference. Why? Considering that animation is frequently linked to cartoons or Disney-Ghibli films. They cannot be connected to important events like business gatherings. All of these presumptions are categorically false.

“The wide range of animation techniques that are currently available can deliver both serious and lighter entertainment. Adults can watch animations that simplify complicated processes or help visualize ideas that might be challenging on their own.

Video animation is adaptable and reasonably priced. The videos contain subliminal messages that best align with the target audience’s intentions. Moreover, animated videos can prove to be the most accessible asset for a business to reach the audience’s minds, since the escalating trend of live-action looks to be difficult to be shot in this situation of social alienation.

The lesson from this is:

  • highlights the textually difficult-to-visualize elements
  • makes dull and uninteresting subjects more interesting
  • quickly and effectively engages people
  • increases the variety of the virtual event’s material

Here Are 4 Ways To Make Your Virtual Conferences A Peppy Success

Those who are just starting out in the animation industry might find it overwhelming to manage an animation project. However, whether you want to believe it or not, it is just another form of marketing or communication.

i. Keep Your Animation Content Aligned With Your Brand Offering

Think of your virtual meeting with animated content like you would any other business online event. The tone and aesthetic of the brand must be reflected in the animation content. The brand and the video must appear to the spectator as one and the same. The virtual conference offers the chance to communicate the brand message to the deeply ingrained, animated audience. They need to recall not just what is said in the video but also who is depicted on screen in it.

ii. Planning Is Important And Must Be Done Much Before The D-Day

An animated film may be made in a matter of seconds, but organizing one, especially for a formal event, takes time. The process should ideally be started at least a month in advance. Write a script first, then go over it to make sure the content is in line with the goal of the event before starting the animation process.

iii. Segmentize Video Into Interesting ‘CHAPTERS’

Anything played for an extended period of time eventually reduces audience engagement. Therefore, if your film is lengthy, start breaking it up into manageable segments to keep viewers interested. “By segmenting the content into manageable chapters, the audience’s attention span is much improved, allowing them to assimilate the information and eagerly anticipate the next chapter. Additionally, these breaks from nature provide you opportunity to discuss what you have witnessed and answer queries from the online audience.

Your video conferencing can also benefit from the framework provided by animation videos. People must go from one room to another during physical meetings, which naturally breaks up the action. However, in a virtual meeting, participants will be seated in the same chair for several hours, so you can see why it’s crucial to use signal changes, break frames, and topic shift notifications to keep participants’ attention.

iv. Use Powerful Logos And Taglines To Make It Engaging & Interesting

Your videos become much more intensely engaging while also giving your brand the necessary exposure thanks to fantastic taglines and logos. Select for your animation subtle colors that are associated with your brand. Make sure your video is funny, trustworthy, and authoritative while maintaining a tone appropriate for the topic.

Are You Aware? Animated videos from your conferences can be reused!

The benefit of animation is that you can always go back and update for a different goal or use the old asset exactly as-is for a variety of strategies.

Your conference’s animated movie will be an everlasting value for your company. Your online meeting could finish, but your video doesn’t have to. After the conference is over, you can still use them for subsequent events. But in this instance, a rash repurposing can backfire. Therefore, if you choose to present the same for another meeting, just tweak the content here and there, add a voiceover if necessary, and then line everything up with the frames. Additionally, you can eliminate pointless elements in the editing process.

What else? Share the video on the social media platforms used by your company to engage customers and build brand loyalty.

Animated Video Has Got You Covered!

A focused professional firm with a focus on finding the most inventive solutions to satisfy customer needs is Animated Video. Our imaginative thinkers and artists will continue to work on a project until the clients’ faces light up, churning out perfection for each one as they go. Do you also require an animated movie for your online meeting? Then get in touch with us whenever to talk about your needs and receive a quote that fits your idea. Visit our educational portfolio today to view some incredible works produced by our cat. We can also be found on a number of social media platforms.


Nine Reasons Animated Videos Are Essential For Digital Marketing

Because of its quick impact, animated video is crucial for internet marketing. Business owners in this fast-paced day lack the time to devote to conventional marketing techniques. They require methods that produce fast outcomes. The businesses have utilized every marketing technique, but they have not yet seen the anticipated outcomes. Numerous marketing and advertising tactics have been used by them, but nothing has been successful. Thanks to digital marketing, which has completely changed the way that marketing is done. Businesses don’t have to spend money on conventional marketing anymore. They won’t be able to save money this way, so they end up throwing their money away.

A brand-new and modern form of marketing is digital marketing. It is a contemporary method of online marketing that includes lead generation, SEM, online reputation management, and ORM, as well as organic SEO and social media marketing. A viral component of digital marketing is video marketing.

It is a tried-and-true approach for boosting website traffic and moving Google search results to the top. Businesses enjoy recording video with the newest smartphone camera and uploading it to social networking sites like Twitter, Facebook, and Zoom Memoji, as clark Theverge does. To improve the quality and increase demand, they also include video animation. Animation as a creative medium presents a big commercial problem. No one can learn animation as quickly as you can. To develop their skills, it takes some time and patience.

The public is growing more familiar with the animated videos, and they take great interest in watching them. From the opening through the closing of a video, viewers expect to see animation. They are able to hold viewers’ interest and prolong it.

The following examples demonstrate the significance of video animation companies in the sphere of digital marketing:

Animated Videos Save Time and Money

The greatest way for businesses to save time and money is to work with an outsourcing company. It is a crucial component for companies today that motivates them to spend money on animation videos. Animation movies provide businesses with high-quality services at competitive prices, saving them time, money, and resources.

Stays current with the Latest animated video Trend

Trends are ever-evolving. This is an excellent standard for modern corporate innovation. With today’s technological breakthroughs, they need to be updated. To provide clients with cutting-edge solutions, businesses must stay abreast of the most recent trends and technologies.

Utilize Captivating Animated Video Ideas for Your Website

Customers are given fresh ideas through animated videos, which is one of their many important benefits for businesses. Designers get together to discuss and come up with original concepts for video-based animation. They think beyond the box and provide original concepts for clients by applying their creative thinking and mental rigor.

Story Tell Original Story Tell Animated Video

Every video ought to have its own plot and script. Videos with animation have the advantage of presenting you with a fresh and creative idea for narrative narration. These narratives are used by businesses to engage with clients and win their gratitude. The videos are watched by the viewers with rapt attention, which raises the quality of the content. The viewers must be given a clear message by the visual content.

The viewers are drawn toward the Animated Video.

The target audience loves, shares, and enjoys every animated video. Their age, gender, and place of residence are irrelevant. People are drawn to view these videos from all over the world.
Businesses are motivated to produce videos that communicate messages to a wide range of clients by this trend, which is rising. Cartoons and motion graphics are popular. However, they also enjoy watching Whiteboard Animation, Explainer Videos, and 3D and 2D animation.

Google Loves the Animated Video

Animation and SEO go hand in hand. Google supports this feature the most by quickly crawling, indexing, and ranking animated videos. It prioritizes animated videos and moves them to the top of the search results. Businesses can add their video material to the relevant keywords and display it throughout the Google search results page.

Animations in Video Increase Social Media Engagement

Social media and animated videos are strongly related. They are an excellent technique to encourage participation in social media. On a variety of social media sites, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest, businesses can share and publish animated videos. Most crucially, they are more effective at spreading videos via Vimeo, Daily Motion, Meta Cafe, and YouTube. These platforms are excellent for improving website traffic and click-through rate CTR.

The increase in CTR increases conversion rates while lowering bounce rates. Businesses can share and publish a wide variety of visual content, such as images, videos, infographics, memes, audio podcasts, and texts.

It is a beautiful source of Entertainment.

The most enjoyable kind of entertainment is seeing an animated film. They make viewers happy by offering countless opportunities for inspiration, learning, and fun. Watching animation films can calm you down and make you happier while reducing stress. It provides high-quality information that can aid in educating people in addition to entertainment.

Animated videos provide viewers with unique, fact-based content. They encourage viewers to stick with a movie all the way through. Videos are reliable sources of knowledge that they can impart to others.

It creates the foundation for a Dynamic online visual presence.

To draw in clients, businesses use animated videos to establish a strong online presence. Customers can recognize your company’s name because to the strong branding identity they help build. A brand’s reputation is based on how far it can reach the general audience. Animation videos are excellent for making the brand more easily accessible. They enable customers to get information about your company at any time and from any place.


How to Choose the Best Animated Video Company

Good Communication Process

Experienced marketing managers are innately convinced that choosing vendors based only on objective and unbiased criteria is essential to the company’s performance. And the same guidelines hold true for creating open lines of communication. Choose the production company that has a solid working relationship with its suppliers as a result.

Feedback and Response Times

The arrow doesn’t have to be shot in the dark. Look for the website’s posted testimonials, comment area, reviews, and other feedback.

Find out how long it typically takes to produce a 60-second animation video in order to see if that fits with the deadline for your project.

Custom Made Videos

Evaluate the flexibility and constraints of possible businesses. Check to see whether they are willing to work together and can produce unique animation videos. This one characteristic will, in general, set you apart from potential rivals.

Uncompromising Attitude to Quality

Although it may sound laborious, reviewing each company’s whole portfolio can give you a better understanding of their technical knowledge and experience. This extra time will greatly improve production quality and lower associated risks.


10 Amazing Whiteboard Animation Business Benefits

Everyone understands the value of having a well-planned, well-organized website design. The success of your brand, however, is not just determined by the design of your website. Don’t overlook the effectiveness of whiteboard movies and the advantages of whiteboard animation when creating your next website.

We have all the explanations on why whiteboard animation is crucial for business, if you’ve ever wondered why. Whiteboard animation is different from other types of media content, though. Instead, it is a special kind of sales tool that provides a level of openness, clarity, and efficiency that is simply unmatched by other kinds of sales tools.

The best thing about whiteboards is that they can be utilized to communicate complicated concepts to a busy audience in an engaging, enjoyable, and inexpensive way.

The following list of 10 incredible business advantages of whiteboard animation:

Boost Customer and Product Engagement

The main goal of product marketing is to make your product more recognizable. When compared to utilizing only text or traditional animations, employing a whiteboard animation to communicate your product’s USPs has many advantages. A whiteboard animation movie is a piece of animated media that delivers visual information and helps viewers remember and easily grasp a product.

When watching a product whiteboard animation film, the audience will see a visual representation of the product in use, frequently accentuating a particular feature or outlining its advantages. This is fantastic for getting people to notice your products on social media, through online advertisements, and more.

The key to avail the business benefits of whiteboard animation is to make sure the content highlights the features of your product while making the point that they are an essential part of your business.

To get the most out of a whiteboard animation video, first, understand your brand or product. Know what message you want to convey, who you’re marketing to, and how the product will look and feel. Second, create a simple story arc or storyline that will connect the brand/product with your viewers.

Show Off Your Creativity

Have you ever witnessed a PowerPoint presentation with a straightforward message? Typically, they say something along the lines of: “Here is the slide you are viewing. The steps are listed below. Whiteboard Animation videos are effective because of this. They are animated slides rather than merely static ones. A straightforward animation can significantly improve a presentation, a blog article, or a video.

This is a wonderful method to display your creative side and pique readers’ interest in what you’ll do next. Videos using whiteboard animation can be used to emphasize the benefits of your product or show how to utilize it.

The most important thing here is that the video should be engaging for the viewers.

Improve Your Customer Communication

A whiteboard animation movie is one of the best ways to interact with clients and potential customers. Because people process information differently when they hear it versus when they see it, this is the case. Images are inherently attractive to people. They are also detail-oriented. We can observe the tale develop when we watch a video. The text is readable to us.

However, when we read, we are not required to pay attention to what the author is trying to convey. We only need to read the text. Additionally, we can reread the sentence if we’re unsure of what something means. Doing that with a video is much more difficult.

Explainer videos with whiteboard animation are more effective than regular videos since they typically make your message visually engaging. They are also incredibly simple to communicate and comprehend.

Improve brand recognition, conversions, and sales

Whiteboard animation movies are a remarkably efficient way to generate content, according to several business owners. Videos created using whiteboard animation can be used to demonstrate a good or service, tell a tale, prove a point, or enrich a blog post. It’s also a terrific method to draw viewers in, advertise a new product, make a standout sales pitch, or give a preexisting product some personality.

These are a few of the commercial advantages of whiteboard animation videos that might boost your company.

Produce more high-quality leads.

Whiteboard videos should be used instead of typical sales letters to start generating leads. This is the procedure to use if you’ve been looking for a strategy to produce high-quality leads and increase conversions—in other words, how animation may help your business. In fact, it’s so simple that you may complete it without employing a professional designer and on a tight budget.

This is a really effective way to bring leads to your door or to your doorstep. It’s simple to show folks items they could be interested in because many individuals are merely looking around for more information. Right now, whiteboard animation videos are getting a lot of attention. They’re an effective technique to capture a prospect’s interest and get them to click on a link that will help you produce great leads.

Make your Website more Fun

Your website needs to be more entertaining. Why? because, according to Google, Americans spend more time online than they do exercising. A site that visitors find enjoyable to visit is more likely to keep them there.

Websites need to use whiteboard animation films as part of their online content marketing strategies in the age of “false news” and misinformation. Videos using whiteboard animation are a great way to engage your audience and make the subject matter much more fascinating. You can animate your ideas if you can write them down on a whiteboard.

Build Trust and Credibility

Videos with whiteboard animation can have a variety of benefits. Along with keeping your audience interested, another important consideration is that if you want their trust, you must meet their needs. In this instance, as long as the product functions, the customer doesn’t care how much it costs. Value is not the issue. It’s more important to consider whether you’ve gained their trust and whether your service or product is worthwhile. They are considerably more likely to make a purchase if they have confidence in your company’s ability to execute and if your value proposition is genuine. More people will watch your whiteboard animation movies if you make them more engaging.They’ll begin to pay more attention to what you say as well, so practice speaking clearly and maintaining a constant tone of voice.

Make the Customer Experience More Engaging

customer interaction. What does this expression—which we all use—mean? Customer engagement is described as “the process of involving customers and stakeholders in decisions about your product or service” by the Oxford Dictionary. We mean to involve our customers in decisions regarding our goods and services when we say “we are engaging our customers.”

In other words, we are attempting to compel others to desire what we provide, require, or possess. Whiteboard animations are an excellent method to tell a story in a brief amount of time and are a simple approach to engage customers and boost your company’s social media presence.

You may present your brand’s narrative in an engaging way by utilizing the power of whiteboards, which will persuade users to share your message online.

Reduce Customer Abandonment Rates

Have you ever noticed that consumer desertion rates increase as a product’s price decreases on a website or in a shopping cart? While there are a number of reasons why customers leave online retailers, such as a lack of social proof, “time sensitivity” is the key factor that contributes to the greater abandonment rate.

Whiteboard animation advertising is the most effective approach to increase consumer retention on your website. Your visitors will gain a lot from the whiteboard animation you utilize on your websites.

This is due to the aesthetically appealing nature of whiteboard animation. It is intended to be aesthetically appealing. Customers are therefore more inclined to stay on your website and read everything there is to say.

Drive Social Media Traffic

These days, it’s optional to switch on or off the audio in social media videos, which are frequently played without it. And the latter is typically continued. Whiteboard animations tend to be quite self-explanatory and don’t really require any background music or sound effects to explain what is happening in the movie.

With this fantastic feature, whiteboard films could be your best chance to engage social media users and increase organic traffic.

Wrapping Up!

These are the advantages of whiteboard animation that will boost your brand’s credibility and expand your business. Whiteboard movies are the ideal tool you can use to sell your new software, app, or other product, educate your audience about your product, or just to provide them with a tutorial.

These straightforward but memorable animations can be used by marketers for internal meetings, training sessions, and other purposes. Watch them breathe new life into your brand’s messaging and attract more customers to your company.

So, get in touch if you require such a premium and unique brand asset and want to effectively use whiteboard animation for the advantage of your business. Your audience will be entertained and eager for more thanks to our unique video production service!